Tag: goals

  • 2018 Blog & Business Goals

    2018 Blog & Business Goals

    I say this EVERY year, but where has the time gone?! I can’t believe we’re already a week into 2018.

    As much as I love the clean slate of a new year, I’m all about setting goals year-round. While my goals usually include a personal component, I wanted to focus a bit more on business goals this year. Since leaving my full-time job and dedicating more time to my side hustles, I’ve been thinking a lot more about where I want to be  2018, so here it goes…

    Work with a photographer
    I’m lucky to have a few photographer friends, who I’ve been able to work with (quite sporadically) over the past year. Nick’s also a pretty good Instagram boyfriend, (or should I say, fiancé?) but I think it’s important to separate our personal and professional lives. This year I’d like to work with a photographer more regularly to take my content to the next-level.

    Travel content
    One of the reasons I started blogging was to share city guides and travel tips with you all. Living in New Zealand has been an incredible experience in itself (one I’m super grateful for…) but it’s isolated from the rest of the world and limits the number of places I can reasonably travel to. In 2017, I travelled to Japan, three Australian states, and all over NZ, but my city guides were few and far between… In 2018, there’s no excuse, I’ll be sharing all the best spots right here.

    Collaborate, collaborate, collaborate
    Christchurch is full of incredibly talented individuals. When Mooch Style and I hosted our bloggers meet-up, we were blown away by the number of people who attended and shared their blogging stories with us. I’d like to host another Bloggers Collective this year because well, last year was so much fun! Another goal is to collaborate with other creatives – photographers, writers and stylists because it’s such a great way to learn and stay inspired. I’ve already got a few partnerships in the works, so stay tuned.

    Sponsored content
    As a creative, it’s hard to resist opportunities that come knocking, especially those with desirable budgets. After all, we need to get paid. As hard as it can be to turn down opportunities that aren’t a good fit, that’s what I intend to do this year. I want to be as transparent and honest with you guys as possible because that’s what this is all built upon.

    Always sign a contract
    I’ve been burned a few times in the past by clients who’ve refused to sign contracts or commit to a payment schedule. I’ve talked to other friends in the blogging world and they’ve all experienced similar issues. As unregulated as our work can be, I’ll always handle myself professionally and only work with those who do, too.

    Improve my blog’s SEO
    This one is definitely a long-term game, but I need to focus on search engine optimisation. Despite working as a digital marketer for more than two years, my blog’s SEO ranking is abysmal, so I’ve got to dedicate some serious time to improving it or look to hire someone to help!

    Blog rebrand & refresh
    As much as I love my blog, this layout needs work and is overdue for a refresh. The navigation is non-existent and there’s no search function… I created this blog 5.5 years ago, and while I still love it, there’s lots I’ve outgrown. I am considering working with a designer and developer to create something a bit sleeker and user-friendly. Who have you worked with in the past?

    2017 was a great year and I figured a lot out, here’s hoping 2018 is just as good!

    Have you thought about your goals for the year ahead?

  • On Doing Nothing

    On Doing Nothing

    b70ff5d9a296415a47886761c1c95a79 (1)

    Toronto is a hotbed for overachievers; those who rationalize being overworked and sleep-deprived. We’re New Yorkers in training, in a city that’s on the verge of growing up without any real identity. While I appreciate ambition, especially in these ever-crucial years, I don’t understand why we’re encouraging each other to work longer and harder without any real benefit.

    Does this scene sound familiar? You’re writing an email to your boss, while running on the treadmill, and updating your blog and preparing a coffee. I’ve become SO SKILLED at multitasking, that I’m unable to focus on one.single.task. at a time. In fact, while I type this post, I’m also boiling the kettle for tea, watching (or listening) to an episode of Happy Endings, and talking to my mom on the phone. Do you see what I’m getting at?!

    I recently read this article that perfectly described what I’ve been feeling for awhile: there’s much value in doing nothing at all. Many of us (myself included) feel the constant need to justify our actions and our goals. That is why I vow to spend two full days of my holidays, (I’m back in Saskatchewan, so it shouldn’t be too hard) completely disconnected. It should help that one of my best friends is visiting from New Zealand, and I’d like to devote my time to catching up (we haven’t seen each other in over a year!) and touring her around.

    How do you recharge when you know you’ve been running in circles?

    xo, Vanessa

  • On why I love December

    On why I love December

    December brings people together. Friends and family return home for the holidays, there are celebrations left, right, and centre, everyone allows themselves to indulge, (in the best possible way) and we all finally take a few days off from work.

    And on Tuesday, I turned twenty-five. Cue the panic attacks!

    I’ve always viewed this age as a major milestone. My life has unfolded in unexpected and unimaginable ways. On many fronts, I’ve achieved more than I could have ever hoped for this age: I live downtown in a major metropolis (which was a major goal of mine as an eighteen-year-old prairie girl in North Dakota), I’ve progressed from unpaid intern to receiving respectable compensation to do what I love most (writing and social media!), and I’ve ventured beyond my comfort zone both physically (through travel) and emotionally – to places and spaces I had only dreamed of in high school. These are vague examples of praise because let’s face it: we don’t give ourselves enough credit. We’re guilty of beating ourselves up over our ‘failures’ rather than celebrating how much we’ve grown!

    After almost a year in Toronto, I’m beginning to find my footing, to truly feel at home. I spent my first birthday at Guu SakaBar, a rowdy, over-the-top, delicious Japanese restobar and Get Well, a happy hipster hangout on Dundas West with a few absolutely amazing people. Thank you to everyone who made my birthday so special.

    Here are some highlights:

    IMG_8640

    Dinner at Guu

    IMG_8646

    Coffee and good conversation with one of my best friends.

    IMG_8633

    Get Well propaganda

    IMG_8078

    Club Monaco friends

    Processed with VSCOcam with f2 preset

    Food and Wine Show

    IMG_8087

    IMG_8582

    Excited for the Club Monaco Christmas Party

    IMG_8548

    Our host and store manager.

    IMG_8554

    The Kennedy siblings always look fierce.

    IMG_8563

    One of many blurry, red-lit photos taken at Brian’s pad.

    May the new year bring more of all things good.

  • Ramblings and Deliberations

    Ramblings and Deliberations

    I’m sorry that I haven’t been active this week on the blog. I wasn’t feeling very motivated and didn’t want to write anything less than inspired. I know I’m prone to spitting out useless jargon and I’d like my blog to be more than a collection of my recent ruminations.

    I was able to re-focus my energy towards something positive towards the end of the week. Namely, my summer goals for 2013. I came across this article on Thought Catalog this evening, and it really contextualized a lot of what was going on in my head. I’ve spent the past week freaking about my lack of career. Sure, I’m interning at an awesome magazine and enjoying it immensely, but I still have this nagging feeling that I’m nowhere near where I should be professionally. I constantly feel like I gave up the opportunity at a very good career in favour of pursuing my passion to write (and live abroad). It’s obviously not as simple as that, but I do hope that I will eventually figure out what it is I should be doing professionally.

    In other news: My younger sister is moving to a suburb just outside Toronto, and I couldn’t be more ecstatic. She’s my best friend and it’s been way too long since we’ve lived in the same province, not to mention the same city. Case in point: many of my summer plans will involve my sister.

    So, without further ado, I introduce you to my summer 2013 goals:

    1. Train for another half marathon – Those who know me, know that I’ve been running on and off since I was eight. I completed my first half marathon after finishing high school, and it was all downhill (or uphill?) from there. My best time was 1 hour and 45 minutes at the Rotorua Half Marathon (in New Zealand). It was a trail run and I had been training on the craziest hills the North Shore of Auckland had to offer. That was in March 2011 and needless to say, I’m not nearly as fit right now. It’s time to get back into shape.

    2. Attend as many summer concerts as humanly (financially) possible – I’m a huge concert goer because many of my favourite bands toured New Zealand while I was living there. I’m not surprised that it’s one of the most popular destinations for band tours because it’s literally paradise on earth; a place most people dream of visiting. Last year, I went to Osheaga in Montreal, which was the best music festival I’ve ever been to. The lineup this year is even better, so I’m hoping I can make it again. I’d also like to attend North by Northwest, which Toronto’s version of South by Southwest. My sister wants to see John Mayer and Taylor Swift, so those are two more possibilities.

    3. Ruminate various career paths – I’m wrapping up my second internship in a couple weeks. I have learnt so much from both Ottawa Magazine and Weddingbells and I’m truly grateful for the opportunities I’ve had with both publications. It’s been wonderful getting my foot in the door, so to speak, and learning the ins and outs of the editorial industry. While I’d like to maintain involvement in the magazine industry, I’d also like to continue to build my freelance proofreading business and get my website up. I’m not entirely sure what will happen over the summer, but I’m excited to see where my editing will take me. I have also decided that I’d like to upgrade my university courses over the next year and complete all the prerequisites to begin a Masters or postgraduate program in something practical and rewarding. I don’t think it’s too much to ask to discover a fulfilling career by the time I’m thirty.

    4. Attend dance class 2-3 times per week – I have recently discovered an amazing drop-in dance studio only five minutes from my apartment. It’s ideal for me because I don’t want to commit to the same class every week as my schedule is always changing and I easily bore from too strict a routine. I love ballet boot camp, which is perfect for whipping me into shape. A one-hour dance class has the ability to completely alter my mental state. The prospect of letting go at a ballet or contemporary class is an intoxicating feeling.

    5. Explore and make Toronto my home – I am twenty four years young, but boy do I feel somewhat aged. I’ve spent the past six years being nomadic. I left Canada for North Dakota right after high school, then studied abroad at Massey University in Albany on the North Shore of Auckland for one semester. Then, it was back to Minot for a semester before moving home to Saskatchewan to work at the dealership and flower shop while applying to transfer to the University of Auckland. Auckland became my home for two and a half years before I returned home for the summer before starting my internship in Ottawa/visiting New Zealand/travelling to South Africa for a month/moving to Toronto to begin internship numero dos. Don’t worry if you’re no longer following because it makes my head hurt just to think about it all… For those who know me personally, I’m sorry if you read that all. It’s an absolute bore. Needless to say, I am ready to settle down for the next little while. It’s been INCREDIBLE having my Kiwi boy here with me, and I don’t know what will happen if he isn’t granted residency. I can’t imagine moving again in less than a year not because I don’t love the constant change of scenery and the excitement of exploring new horizons, but because it makes maintaining friendships difficult. It’s nice having a core group of friends that you can call if you’ve had a rough week and need to consume an entire litre of Pinot Noir.

    That being said, I do enjoy Toronto. I like the urbanity of living downtown and having everything at my disposal. Your twenties are about being hedonistic. They are about maximizing on pleasure and not feeling guilty about it. I’m all for bountiful pastures and living skies, but cosmopolitanism is a wonderful, wonderful thing.

    So, there you have it. My goals are broad, much like my life and my current scope. I could get down to the nitty gritty details, but I’d hate to bore you any longer.

    Until next time,

    V.